When Management decides to go to an XML publishing system, it’s not always clear to the authoring and editing staff why the decision was made. Ever wonder why they choose to go this route?

In this presentation, we talk about some of the reasons why you might go away from desktop publishing systems to something more dynamic, so that you not only understand it better but can get excited about the change.

Dojo Master

Liz Fraley, Single-Sourcing Solutions, is a serial entrepreneur. She’s founded two companies, sits on the boards of three non-profits, and is constantly coming up with new ways to share knowledge in the technical communications and content industries. She has worked in high-tech and government sectors, at companies of all different sizes (from startups to huge enterprises). She advocates approaches that directly improve organizational efficiency, productivity, and interoperability. If you ask her, she’ll say she’s happiest when those around her are successful.

Watch the Video

Recorded: July 2013

View the Slides

Key concepts

case study, make your business case, multichannel (omnichannel) publishing

Filed under

STC, Single-Sourcing Exclusive, TC Dojo

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