Key Concept Archive

For more information about how our library science background (and our love of all things metadata) guides the way we catalog information, see the Techcomm and Arbortext Resources page.

Top 3 Things a Presenter (and Booth Staffer) Needs on the Road

Updated: 2018-07 – I found an even better booth bag. It's conference season and that means many of us who present frequently are on the road at some point in the next few months. For me, the season starts with…

The Art of Personal Branding: How to Tell the YOU Story and Gain New Customers

If you want someone to hire you or your company, you need to be able to tell your story: who you are, what your plan is, and what defines you. There are key points to address at each point in…

How to Use Root-Cause Analysis to Promote Information Supply Chain Methodologies

If your documentation process is implicated in a customer quality incident (CQI), Congratulations! You have the platform needed to shine a light on the problems you’ve been escalating for years. In this presentation, Seth Park will argue that errors in…

Publish High-Quality, Print-Ready DITA in less than a day

b Post Summary Everyone says, “Publishing DITA is Hard!” But the truth is you can publish DITA content for ePub and Print output with very little work. The promise that vendors (like us) have been giving for 20 years is…

Inclusive vs Exclusive Language and Corporate Culture

It seems that as of 6/5/2019, the GSA has pulled the article down. Good thing we captured what we did! The U.S. General Services Administration (GSA.gov) website recently published an article (and the code to go with it) about how they…

What happens when you skimp on documentation?

In the TC Dojo last week we found out: Your company is at risk of debilitating lawsuits that, in the worst case, can put you out of business. Joe Devney, forensic linguist, editor, non-fiction writer, and previous STC chapter chair shared…

Herding Tigers – How Salesforce Let Go of Inline Links

Did you know that every manually-coded inline link comes at a cost? Did you know that customers don't use them nearly as often as technical writers do? Join us to learn how we let go of manual links as a…

Fit the most information in the least amount of space

Writing instructions for products you can hold in your hand isn't the same as writing for the software industry. In many cases, you're creating paper documents to fit in small boxes, so page layouts matter. This session addresses the unique…